COMMERCE ENGINE
Simplify Discovery and Decision-Making for Shoppers
- Robust and scalable catalog management
- Smart chat and search capabilities
- Rules-based promotions management
- Omnichannel cart and checkout












Industry ChallEnges
Customers want intuitive shopping experiences
FCC’s versatile Commerce Engine is built to simplify and elevate purchase journeys and improve product discovery
CATALOG MANAGEMENT
Manually managing data and assets for products and catalogs at scale are complex and error-prone
Get an end-to-end product and catalog management system with high-quality output, custom workflows, automation, and built-in digital asset management for seamless operations
SMART SEARCH
Basic search functionality hurts product discovery and shopping experiences
Deliver superior search experiences with auto-suggestions and smart recommendations that increase search accuracy and relevance to search results
PROMOTIONS MANAGEMENT
Managing promotions on the user front and running campaigns at scale is a mammoth task
Run better promotions with a powerful rule engine, offer journey management, and seller enrollment options built into a unified promotions manager
SMART CHAT
Manually resolving repetitive customer queries is time and resource intensive
Save teams time and drive more sales with an intelligent chatbot with human-in-the-loop functionality and chat analytics
Cart and checkout
Complex cart and checkout flows lead to cart abandonment and revenue drop
Smoothen cart and checkout journeys with FCC—integrate multiple payment modes, set up a custom promise engine, and manage promotions and offers to drive conversions
COMMERCE ENGINE
Deliver enhanced and easier shopping with
cutting-edge retail solutions

CATALOG MANAGEMENT SOFTWARE
Faster and efficient product cataloging
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Advanced data ingestion, storage, and serving mechanisms
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Data-enriched product feed management and personalization
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Centralized digital asset management and process automation

SMART SEARCH
Simplify searches, show the right product every time
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Smart auto-suggestions and product or category ranking
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Advanced intent-based semantic search algorithms
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Granular search performance analytics and reporting

PROMOTION MANAGEMENT SOFTWARE
Easily manage ROI-driven promotions at scale
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Promotions rules engine and journey management
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Deep user segmentation and eligibility management
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Seamless seller promotions opt-in flows

CART AND CHECKOUT
Simplify and elevate ordering experiences
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End-to-end omnichannel cart flow orchestration
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Advanced promise engine for optimal fulfillment
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Secure 3P payments integration and failure management
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Data-led promotions engine for personalized checkout

SMART CHAT
Answer customer queries with easy chat options
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Automated chat workflows and multi-channel integration
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HITL workflows for seamless bot-to-human transition
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Built-in chatbot analytics, reporting, and data export
Leading Retailers Trust Us
“Flipkart Commerce Cloud's solution has helped us quickly identify which products were underpriced and which products were overpriced. It has provided us with a lot of great pricing insight.”
Ranco Kraaijenbrink
Ex-Pricing Manager
“Flipkart’s ability to move with speed and to innovate is hard to replicate around the world. We have a business in Africa called Massmart, and we have asked them to be the partners and actually build the marketplace there.”
Judith McKenna
Former CEO and President
“Flipkart has helped Walmart Chile to consolidate and strengthen its advertising business with FCC Ads, a user-friendly retail media solution with powerful features and capabilities.”
Marcelo Cid
Digital Product Manager




Ease Shopping Hassle & Boost Operational Efficiency
Scalable cataloging
Manage product and catalog data for accuracy, freshness, completeness, and compliance at any scale
Improved discovery
Elevate shopping experiences and drive more sales with intelligent recommendations, smart search, and chatbots
Better promotions
Create, manage, and optimize product promotions at scale and streamline seller opt-in
Efficient operations
Skip inefficient cataloging and time spent on repetitive queries, and drive greater operational productivity
Modular evolution
Bring best-in-breed front and backend technologies, and run your business on a platform that evolves quickly
Deep insights
Gain useful user insights on search and user engagement and optimize frontend capabilities to match customer expectations
Case Studies
FCC’s Commerce Engine drives measurable impact for retailers
Retailers around the world are delivering better shopping journeys with us
