INDUSTRY CHALLENGES

Ineffective RnR causing conversion loss?

FCC’s powerful and automated Ratings and Reviews engine helps you build and harness social proof while giving you complete moderation control.

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Low volumes and poor reviews can hurt your credibility and sales

Automatically collect rich, authentic reviews through personalized customer outreach and intuitive review submission flows

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Manual review filtering creates bottlenecks while unmoderated reviews risk your brand reputation

Auto-moderate and showcase trustworthy reviews across your storefront, building customer confidence with limited operational overhead

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Unmonitored reviews can lead to lost conversion and sales opportunities

Identify and maximize every review-driven sales opportunity by tracking review performance and customer behavior across your marketplace

Air fryer rating & reviews

SOLICITATION

Empower seamless review contribution

  • Create RnR widgets with CTAs for your digital products

  • Acquire RnR through personalized CRM communications

  • Support multi-format rich media review submissions

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SERVING

Support informed shopping decisions

  • Integrate ratings across product discovery storefront channels

  • Auto-moderate review content via multi-variable workflows

  • Compute and showcase seller ratings algorithmically

5-star product reviews

TRACKING

Monitor key success and impact metrics

  • Track multi-layered RnR health metrics across channels

  • Monitor the speed and precision of review content moderation

  • Gain multi-channel RnR conversion and adoption insights

Leading Retailers Trust Us

“Flipkart Commerce Cloud's solution has helped us quickly identify which products were underpriced and which products were overpriced. It has provided us with a lot of great pricing insight.”

Ranco Kraaijenbrink

Ex-Pricing Manager

“Flipkart’s ability to move with speed and to innovate is hard to replicate around the world. We have a business in Africa called Massmart, and we have asked them to be the partners and actually build the marketplace there.”

Judith McKenna

Former CEO and President

“Flipkart has helped Walmart Chile to consolidate and strengthen its advertising business with FCC Ads, a user-friendly retail media solution with powerful features and capabilities.”

Marcelo Cid

Digital Product Manager
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Digital ecommerce solution layers

Boost trust, drive conversions, elevate your brand

Boost user trust

Leverage authentic customer reviews to enhance credibility and drive long-term customer confidence and loyalty

Maximize conversions

Display ratings across key product pages to influence purchasing decisions and significantly increase sales

Personalize outreach

Engage customers with tailored communications to gather user-generated reviews in text, image, or video formats

Moderate with ease

Automatically or manually control review content to ensure quality, authenticity, and prevent fraudulent submissions

Track performance

Measure the business impact of reviews across discovery, conversions, and customer retention metrics in real time

Drive adoption

Understand user interaction with reviews and improve overall feature engagement and platform adoption effectively

END-TO-END RETAIL SOLUTIONS

Unlock your full potential with a
powerful digital commerce engine

Demand Management

Optimize your sales funnel with composable storefronts, data-led personalization, and omnichannel CRM capabilities for improved conversions.

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Commerce Engine

Make shopping decisions easier with advanced smart chat and search, scalable promotions management, and seamless catalog management capabilities for your commerce platform.

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Supply Chain Management

Deliver exceptional selling experiences at scale with an end-to-end seller ecosystem—from simplified onboarding and settlements to self-serve order and listings management.

Seller Ecosystem

Eliminate bottlenecks and minimize risk with agile and comprehensive cart and checkout, order management, and warehouse management capabilities.

growth effect

Deliver Trust and Lift Sales
With FCC Rating and Reviews

FAQ

Review management tools collect, moderate, display, and analyze customer feedback across ecommerce platforms. It centralizes authentic ratings and reviews, enabling businesses to gather valuable customer insights and showcase them effectively to drive purchasing decisions. 

FCC's solution includes automated moderation workflows, multi-format rich media submissions, and personalized solicitation mechanisms that build customer confidence while minimizing operational overhead.

FCC's rating and review software boosts user trust through authentic customer reviews, maximizes conversions by displaying ratings across key product pages, and personalizes customer outreach to gather text, image, and video reviews.

It offers both automatic and manual moderation to ensure quality content, provides real-time performance tracking across discovery and conversion metrics, and helps improve overall platform adoption through enhanced user engagement with reviews.

FCC’s review management system operates through three key functions: 

  • Solicitation: Automatically collecting reviews via personalized outreach across multiple channels, including post-purchase emails and SMS. The system uses intelligent targeting to optimize review capture rates, allowing businesses to gather text, photo, and video feedback that enhances authenticity and drives engagement with minimal operational overhead.
  • Serving: Auto-moderating and showcasing trustworthy content across storefronts through advanced filtering algorithms that maintain brand safety while preserving authentic voice. The platform displays ratings strategically throughout the customer journey, from category pages to product listings, maximizing visibility of social proof at critical conversion points.
  • Tracking: Monitoring review performance and customer behavior to maximize sales opportunities through comprehensive analytics dashboards. The system provides actionable insights on review sentiment, identifies product improvement opportunities, and measures direct impact on conversion rates, allowing businesses to quantify ROI from their review program.

Review management software enhances online reputation by displaying authentic customer feedback that builds credibility. It provides tools to monitor sentiment, respond to feedback, prevent fraudulent submissions, and leverage positive reviews, establishing trust that drives long-term customer confidence. 

FCC's review management solution includes auto-moderation workflows to ensure quality content, personalized solicitation mechanisms that increase review volume, and performance tracking tools that measure review impact on customer retention and conversion metrics. The system also helps businesses identify brand reputation risks through comprehensive review monitoring across channels.