Accurate and profitable pricing decisions

At any scale and complexity

Drive predictable profitability

  • Factor-in demand elasticity

    Work with algorithms that account for various elasticities, cross-product dependencies, and demand patterns

  • Harness quality retail data

    Get consistent pricing performance with ML models trained on high-quality retail data and tested to perfection

  • Prepare for every outcome

    Optimize your pricing strategy with an output simulator for varying business scenarios and application use cases

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Manage pricing for millions of SKUs

  • Scale-tested algorithms

    Our scaled algorithms have delivered goodness for retailers across millions of SKUs within hundreds of categories

  • Self-serve SaaS architecture

    Our self-serve software with drag-and-drop functionalities gives your team more control and drives greater adoption

  • Solution for volume and value

    With FCC Pricing Optimizer, you can seamlessly filter through volumes for the most valuable categories and products

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10%+ Revenue Uplift

Our customers see a 5 to 10% topline increase and 7 to 15% bottomline improvement.

95%+ Accuracy

The Dynamic Pricing Engine accurately predicts pricing strategy outcomes for better decisioning.

1s+ Refresh Rates

Customizable crawling refresh rates help you stay on top of competitor pricing and move fast.

Leading Retailers Trust Us

“Flipkart Commerce Cloud's solution has helped us quickly identify which products were underpriced and which products were overpriced. It has provided us with a lot of great pricing insight.”

Ranco Kraaijenbrink

Ex-Pricing Manager

“Flipkart’s ability to move with speed and to innovate is hard to replicate around the world. We have a business in Africa called Massmart, and we have asked them to be the partners and actually build the marketplace there.”

Judith McKenna

Former CEO and President

“Flipkart has helped Walmart Chile to consolidate and strengthen its advertising business with FCC Ads, a user-friendly retail media solution with powerful features and capabilities.”

Marcelo Cid

Digital Product Manager
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Robust AI-powered pricing algorithms

Powerful ML models based on demand elasticity and principles of game theory, to help you drive consistent pricing performance across categories.

Focused on strong data foundations

Algorithms founded on quality internal and external retail data, with AI models trained and tested for performance and accuracy.

Online, omnichannel, and brand solutions

Diverse retail solutions created for diverse retail channels, with capabilities built for online retail, brands, and omnichannel pricing strategies.

End-to-end support from retail experts

Deep needs analysis, implementation support, change management guidance, and long-term adoption and scaling assistance from experts.

Mature Saas commerce solutions

15+ years of development, testing, and execution experience condensed into retail tech solutions that drive your growth.

Built for retailers, by retailers

Flipkart’s retail tech solutions are the outcome of leading India’s
eCommerce market for 15+ years.

300Mn+

Active Users

750K+

ACTIVE SELLERS

150Mn+

LIVE SKUS

50Mn+

Search Queries Per Second

19K+

Zip Codes Served

Make Smarter Pricing Decisions at Scale

With FCC’s AI Pricing Optimizer

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