120%

ROAS increase

40%

Higher CPM

Industry ChallEnges

Building a successful RMN is hard

Attracting and retaining advertisers is harder. FCC’s retail media solution makes it easy!

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3P data lacks quality, delivers poor ROAS, and invades user privacy

Build a cookieless retail media ecosystem, and offer better targeting based on zero-party data and deep user segmentation

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Legacy retail media reduce seller autonomy and increase owners’ operational load

Give users complete control over campaigns with self-serve portals, including customizable attribution and reporting dashboards

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Opaque performance attribution erodes trust and drives partner churn

Offer sophisticated, transparent attribution models and help users measure ROAS, brand lift, other key campaign metrics

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Out-of-the-box tools constrain tech choices retailers can make for their RMN

Take a composable approach to your RMN, bring best-in-class ad tech, and customize your platform at the most granular level

A unified ads platform your users will love

Display Ads

Run multi-format rich media ads on your platform, with intelligent ad placement for maximum impact.

Product listing ads

Drive revenue with optimal listing ads that improve product discoverability while retaining native user experience.

Product contextual ads

Convert user search to revenue & drive higher CTRs with user targeting based on keywords and audience interest.

Generate higher revenue with powerful ads solution

walmartca

120%

Greater ROAS

40%

Higher CPM

150 bps

CTR increase

Self-serve

Put users in the driver’s seat of their ad campaigns, and reduce your operational cards with entirely self-serve portals for partner advertisers

Transparent

Empower advertisers with ethically acquired zero-party user data and provide advanced user segmentation and attribution mechanisms

Rapid GTM

Don’t wait months to develop and implement your retail media network. Accelerate time-to-value with FCC’s expertly executed and scale-tested retail media solutions

Boost revenue, simplify ads

Start your monetization journey with FCC Retail Media Platform—your all-in-one platform for personalized ad products, precise audience targeting, and transparent reporting.

BENEFITS

Scale your retail platform with powerful ads

Customize our platform to seamlessly integrate with your brand. Maintain a consistent look and feel throughout the ad experience.

Delight your customers by showing contextual ads that add value to their shopping journey. Show the ads that your customers want to see.

Highly customizable solution that gives you control. Decide when, how, and where you want to show ads on your platform.

Leading Retailers Trust Us

“Flipkart Commerce Cloud's solution has helped us quickly identify which products were underpriced and which products were overpriced. It has provided us with a lot of great pricing insight.”

Ranco Kraaijenbrink

Ex-Pricing Manager

“Flipkart’s ability to move with speed and to innovate is hard to replicate around the world. We have a business in Africa called Massmart, and we have asked them to be the partners and actually build the marketplace there.”

Judith McKenna

Former CEO and President

“Flipkart has helped Walmart Chile to consolidate and strengthen its advertising business with FCC Ads, a user-friendly retail media solution with powerful features and capabilities.”

Marcelo Cid

Digital Product Manager
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End-to-end retail solutions

Power your monetization journey with FCC’s digital commerce suite

Digital Commerce SOLUTION

Build your own end-to-end headless commerce solution, compose custom modules, integrate with your current tech stack, and drive sustained growth

Pricing TOOL

Combine ML pricing algorithms with deep and real-time competitive intelligence, and run profitable pricing strategies at any scale

High ROI advertising with FCC’s Retail Media Platform