PRICE OPTIMIZATION SOFTWARE
Maximize GMV With An
ML-Led Pricing Optimizer
- Improve margins with ML pricing algorithm
- Customize your own pricing rules engine
- Accurately simulate pricing scenarios
Industry ChallEnges
Simplistic price forecasting holding you back?
Our robust Pricing Optimizer helps you easily build and manage complex pricing approaches, so you can do what matters most—lift revenue and margins.
PRICING OPTIMIZER
Ordinary pricing strategies built manually on spreadsheets keep your true margin potential locked
Automate even the most complex price optimization strategies and improve profitability with price algorithms that account for market factors as well as your operational reality
PRICE FORECASTING
Inaccurate GMV forecasting of your pricing decisions can hurt revenue potential
Set smart and achievable pricing goals with accurate forecasting, scenario simulation, and intelligent recommendations that take all possible outcomes and shopper reaction into consideration
PRICING DASHBOARD
Fragmented and unreliable pricing data restricts quick and accurate decisioning
Bring all your pricing data on a unified dashboard that gives you clear, actionable, and visualized insights into the pricing performance of all your products
PRICING OPTIMIZER
Accurate and profitable pricing at any scale
Move beyond spreadsheets and handle complex pricing strategies with ease
2-5%
Greater GMV
1.7x
Faster repricing
4-7%
Margin lift
PRICE OPTIMIZATION TOOL
Balance your risk and reward
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Customize your pricing rules engine for optimal impact
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Account for variables like elasticity and market dynamics
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Set manual or automated price approval flows
PRICE FORECASTING
Test all possible pricing moves
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Simulate repricing scenarios for all products
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Accurately forecast GMV within your pricing rules
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Test outcomes across millions of price points
PRICING DASHBOARD
Get a clear picture of pricing performance
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Gain actionable pricing insights in real-time
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Easily control pricing strategies via a unified dashboard
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Maintain accountability with granular audit logs
PRICING MANAGER
Explore our 360° pricing suite
Dynamic Pricing
Put your pricing strategies into action efficiency and at scale with ML-powered algorithms that account for market dynamics and your operational reality
Competitive Intelligence
Gain reliable and real-time competitive intelligence for all your competitors at the SKU level, and account for market dynamics in your pricing approaches
Leading Retailers Trust Us
“Flipkart Commerce Cloud's solution has helped us quickly identify which products were underpriced and which products were overpriced. It has provided us with a lot of great pricing insight.”
Ranco Kraaijenbrink
Ex-Pricing Manager
“Flipkart’s ability to move with speed and to innovate is hard to replicate around the world. We have a business in Africa called Massmart, and we have asked them to be the partners and actually build the marketplace there.”
Judith McKenna
Former CEO and President
“Flipkart has helped Walmart Chile to consolidate and strengthen its advertising business with FCC Ads, a user-friendly retail media solution with powerful features and capabilities.”
Marcelo Cid
Digital Product Manager
Profitable pricing at scale, now made possible
Smart algorithms
Deliver consistent pricing performance across categories with algorithms founded on demand elasticity and game theory
Reliable data
Ensure impeccable accuracy with ML models trained on quality retail data and scale tested for reliable output
Predictable outcomes
Optimize your strategy for best results with an output simulator for application scenarios and use cases
Complete market view
Get a 360-degree market view with live monitoring and analysis of millions of competitor offerings, at your decided frequency
Scalable workflows
Easily manage hundreds of millions of price points with automated and manual price change approvals
End-to-end SaaS
Combine accurate competitive intelligence with ML-powered pricing on a unified SaaS platform built for growth
Case Studies
Our impact on retail profitability
END-TO-END RETAIL SUITE
Smart pricing is only the beginning with FCC
Digital Commerce SOLUTION
Build your own end-to-end headless commerce engine, compose custom modules, integrate with your current tech stack, and drive sustained growth
RETAIL MEDIA PLATFORM
Give sellers an advanced, self-serve, cookieless retail media ecosystem with an advanced ads manager and a transparent attribution system
