Industry ChallEnges

Simplistic price forecasting holding you back?

Our robust Pricing Optimizer helps you easily build and manage complex pricing approaches, so you can do what matters most—lift revenue and margins.

icon PRICING OPTIMIZER

Ordinary pricing strategies built manually on spreadsheets keep your true margin potential
locked

Automate even the most complex price optimization strategies and improve profitability with price algorithms that account for market factors as well as your
operational reality

icon PRICE FORECASTING

Inaccurate GMV forecasting of your pricing decisions can hurt revenue potential

Set smart and achievable pricing goals with accurate forecasting, scenario simulation, and intelligent recommendations that take all possible outcomes and shopper reaction into consideration

icon PRICING DASHBOARD

Fragmented and unreliable pricing data restricts quick and accurate decisioning

Bring all your pricing data on a unified dashboard that gives you clear, actionable, and visualized insights into the pricing performance of all your products

PRICING OPTIMIZER

Accurate and profitable pricing at any scale

Move beyond spreadsheets and handle complex pricing strategies with ease

2-5%

Greater GMV

1.7x

Faster repricing

4-7%

Margin lift

PRICE OPTIMIZATION TOOL

Balance your risk and reward
  • Customize your pricing rules engine for optimal impact

  • Account for variables like elasticity and market dynamics

  • Set manual or automated price approval flows

PRICE FORECASTING

Test all possible pricing moves
  • Simulate repricing scenarios for all products

  • Accurately forecast GMV within your pricing rules

  • Test outcomes across millions of price points

PRICING DASHBOARD

Get a clear picture of pricing performance
  • Gain actionable pricing insights in real-time

  • Easily control pricing strategies via a unified dashboard

  • Maintain accountability with granular audit logs

PRICING MANAGER

Explore our 360° pricing suite

Dynamic Pricing

Put your pricing strategies into action efficiency and at scale with ML-powered algorithms that account for market dynamics and your operational reality

Competitive Intelligence

Gain reliable and real-time competitive intelligence for all your competitors at the SKU level, and account for market dynamics in your pricing approaches

Leading Retailers Trust Us

“Flipkart Commerce Cloud's solution has helped us quickly identify which products were underpriced and which products were overpriced. It has provided us with a lot of great pricing insight.”

Ranco Kraaijenbrink

Ex-Pricing Manager

“Flipkart’s ability to move with speed and to innovate is hard to replicate around the world. We have a business in Africa called Massmart, and we have asked them to be the partners and actually build the marketplace there.”

Judith McKenna

Former CEO and President

“Flipkart has helped Walmart Chile to consolidate and strengthen its advertising business with FCC Ads, a user-friendly retail media solution with powerful features and capabilities.”

Marcelo Cid

Digital Product Manager
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Profitable pricing at scale, now made possible

Smart algorithms

Deliver consistent pricing performance across categories with algorithms founded on demand elasticity and game theory

Reliable data

Ensure impeccable accuracy with ML models trained on quality retail data and scale tested for reliable output

Predictable outcomes

Optimize your strategy for best results with an output simulator for application scenarios and use cases

Complete market view

Get a 360-degree market view with live monitoring and analysis of millions of competitor offerings, at your decided frequency

Scalable workflows

Easily manage hundreds of millions of price points with automated and manual price change approvals

End-to-end SaaS

Combine accurate competitive intelligence with ML-powered pricing on a unified SaaS platform built for growth

END-TO-END RETAIL SUITE

Smart pricing is only the beginning with FCC

Digital Commerce Engine

Build your own end-to-end headless commerce engine, compose custom modules, integrate with your current tech stack, and drive sustained growth

RETAIL MEDIA PLATFORM

Give sellers an advanced, self-serve, cookieless retail media ecosystem with an advanced ads manager and a transparent attribution system

Flipkart logo

Make Smarter Pricing Decisions at Scale With FCC’s Pricing Optimizer